As part of its continued growth strategy, Buffalo, New York-based Wendt Corp. has launched a redesigned multisite website.
The company, which develops shredding and separation equipment for the recycling market, says the expanded site delivers an enhanced user experience, designed with customized content tailored to the specific needs of customers across the Americas, Europe, India and the world.
“Our expansion into international markets necessitated a website that provides region-specific content, representing a significant step forward in our commitment to serving global customers,” Wendt President Tom Wendt says. “By offering customized content based on regional needs, we can better support our customers and help them achieve their recycling goals.”
The company says the revamped website is designed with its diverse global audience in mind and enhances the user experience by automatically directing visitors from wendtcorp.com to one of its three region-specific sites: wendtcorp.com/Americas, wendtcorp.com/Europe and wendtproman.com. Each site offers extensive product information and improved functionality specific to the needs of customers in these regions.
Key website features include automatic translations of pages in English, Spanish, French and German, ensuring accessibility for an international audience. The company says these features and localized content demonstrate Wendt’s dedication to providing a superior and personalized online experience.
“Our goal with the new website is to provide a seamless and informative experience for all visitors,” says Ethan Willard, the company’s global director of business development. “We believe this tailored approach will enhance our ability to connect with customers and deliver solutions that meet their unique requirements.”
The company says the website is built with the latest technology and is optimized for compatibility with today’s browsers and mobile devices. The site will regularly be updated with news of product launches, services, business activities, press releases and events. Visitors are encouraged to explore the site and sign up for the company’s emails to stay informed about the latest developments.
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