Ecore names circularity officer

Lancaster, Pennsylvania-based Ecore International, a maker of flooring surface products using recycled and reclaimed rubber, has announced the appointment of Shweta Srikanth as the firm’s chief circularity officer.

In this new role, Srikanth will spearhead the company’s commitment to sustainability and circular economy practices, driving strategies to reduce environmental impact and enhance overall sustainability, according to Ecore.

“We are thrilled to welcome Shweta to Ecore,” says Art Dodge, CEO of Ecore International. “Her expertise in developing and operationalizing enterprise strategies combined with an impressive track record of driving cross-functional alignment and a personal passion for sustainability make her the ideal candidate to lead our circularity initiatives. Under Shweta’s leadership, we are confident in our ability to further advance our sustainability goals and drive positive change within our industry.”

According to Ecore, Srikanth brings more than 15 years of management experience, having held leadership positions with industrial and health care companies. In her previous roles, she has driven initiatives to reduce waste, optimize resource efficiency and spearhead the development and launch of more sustainable industrial products, says the company.

“Joining Ecore, a pioneer in rubber circularity, is an exciting opportunity to contribute to shaping a more sustainable future,” Srikanth sats. “I look forward to helping to continue to drive innovative solutions and advance the company’s circular economy practices.”

Ecore International, which has company roots that trace back to 1871, now serves customers in more than 75 countries, offering rubber reclamation services, rubber materials, commercial and performance flooring, play surfacing, industrial components, transportation sector and agricultural products. Ecore brands include Ecore Athletic, ECOsurfaces, Centaur, QT Sound Insulation, A-Turf, Surface America, SpectraTurf, Ameritread, itsTRU Technology and TRUcircularity.