Amazon has announced the Sustainability Solutions Hub, a resource to help sellers with their product and packaging sustainability efforts.
The hub will be available to all sellers in France, Germany, Italy, Spain, the United Kingdom and the United States at the end of October.
Amazon says the hub will contain a new dashboard where sellers can receive data and information to track their progress with Amazon’s sustainability programs, including Climate Pledge Friendly, Amazon Renewed and Ships in Product Packaging. The dashboard also will identify opportunities for sellers to take advantage of offered programs, the company says. The Service Provider Network now features a curated set of service providers to help sellers with packaging design, testing and product certification as well.
Ships in Product Packaging
According to Amazon, its sustainable packaging programs have avoided more than 2 million tons of packaging materials since 2015. The company attributes much of this effort to the Ships in Product Packaging program, which allows Amazon to work with sellers to redesign packaging to enable their products to ship in specifically branded product packaging without Amazon-added delivery packaging. In 2022, Amazon says it shipped 11 percent of its items globally without added Amazon packaging. In 2024, the program will be available to sellers using Fulfillment by Amazon (FBA).
Amazon says the Ships in Product Packaging program offers many benefits:
connecting with customers – Customers will see branding and that sellers are using less packaging upon delivery.
cost reduction – Products certified to ship in their own packaging can be eligible for lower FBA fulfillment fees.
environmental benefits – Sellers potentially can reduce transportation costs and carbon emissions by using less packaging material, which takes up less space on trucks.
When the program launches for all sellers in 2024, Amazon says the Sustainability Solutions Hub dashboard will include Ships in Product Packaging information, the estimated package weight avoided for certified products and the packaging weight avoidance opportunity for products not yet certified.
Climate Pledge Friendly
The Climate Pledge Friendly program launched in 2020 to help customers discover more sustainable products at scale and reward sellers for developing innovative products, Amazon says.
Once in the program, products go into the Climate Pledge Friendly storefront and receive the Climate Pledge Friendly badge. To qualify, a product must have at least one certification.
Amazon recently added new certifications:
SCS Recycled Content Standard, a third-party certification recognizing electronics with high utilization of recycled content;
International Sustainability and Carbon Certification Plus, a third-party certification that recognizes bio-based materials and proof that a product can be renewed or regenerated rather than disposed of; and
Plant-Based Fiber Blended, an Amazon developed certification recognizing more sustainable plant-based materials in textiles.
The Sustainability Solutions Hub will provide Climate Pledge Friendly certification training, Amazon says. The dashboard will identify potential opportunities where sellers can further engage by suggesting which products are likely to be eligible for the program.
Amazon says it is “committed to supporting seller sustainability efforts, helping sellers grow their businesses and innovating with them to bring more sustainable products and solutions to customers everywhere.”
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